Business Development Manager

Our Values
Curiosity · Determination · Discipline · Teamwork

 

Position Title: Business Development Manager

Department: Sales and Marketing FLSA Status: Exempt; Full Time

Reports To: Director of Sales & Customer Service

Work Location: Hybrid or Remote

Date: March 2024

 

Position Overview

The Business Development Manager will implement and manage Delasco’s distribution and original equipment manufacturer (OEM) program to drive growth, profitability, and enhance the reputation of Delasco and it’s brands. This role is responsible for designing and executing the distributor and OEM customer roadmap, acquisition plan and deliver to the proforma for business development.

 

The Business Development Manager is responsible for revenue growth and identifying and proposing new products and business opportunities with current and prospective clients and industry partners and accountable for delivering growth to meet or exceed plan. This role creates and maintains a sales pipeline, outreach plans to build relationships, and engagement programs for key accounts, distributors, and private label opportunities. This position will work collaboratively with marketing, sales, systems, product management, distribution, and manufacturing to deliver outstanding customer experiences.
 
Key Responsibilities

1. Customer Acquisition & Retention Strategy: Develops and maintains a detailed customer roadmap for each distribution and OEM customer. Identifies customer’s potential, needs, and finds a way to close new business working within established company procedures and minimums. Coordinates the activity and outreach plan required to optimize customer value at each stage. Maintains an active prospect pipeline to quantify market potential.

 

2. Sales Execution and Management: Executes sales plans to generate budgeted revenue, gross profit and contribution margin. Serves as sales account manager and owner for accounts. Takes accountability for client relationships by maintaining active communication with key accounts and working with business development and customer service teams to establish scripting, cadence, and tone of messaging. Owns the business development pipeline of revenue opportunities and timelines to meet growth goals. Conducts outreach and engagement programs by client type to optimize client experience and growth.

 

3. Seamless Experience: Works with Sales, Product and Operational leadership to deliver competitive proposals that meets the organization’s pricing, leadtime and minimum order quantities to ensure market competitiveness and profitability for Delasco. Collaborates with IT on the distribution and OEM ordering platforms to scale growth of the program. This role collaborates with marketing on communicating Delasco and it’s brand’s unique value proposition in the market to customers.

 

4. Market Intelligence: Serves as the voice of the customer for distribution and OEM opportunities through informal customer feedback and structured customer surveys. Identifies gaps in the market and proposes solutions for how Delasco’s products and services can fill them. Is an expert on customer needs, competition, product performance, and market trends in active product categories. Understands the impact of market dynamics and plans for contingencies. Maintains expertise in the market and competitive trends.

 

5. Product Pipeline: Develops products and brand pipeline for future expansion into targeted customers.

 

Initial Performance Expectations

1. Build and close pipeline to deliver $1.2M in annual revenue.

2. Develop, document, and implement customer journey model including visual representations and supporting measurables and metrics within 120 working days.

3. Evaluate market potential for new client partnerships and generate a pipeline of highest value per effort targets within 180 working days. Identify revenue value, key contacts, and competitor data for each.

 

Education & Experience

Bachelor’s degree in business or marketing. MBA or comparable experience in sales, marketing, or customer success. Minimum 7 years’ experience in healthcare, medical, skincare, esthetics and/or dermatology strongly recommended. Proven experience in building and implementing a robust business development pipeline in private label and OEM business. Extensive knowledge of Delasco and it’s brands as well as it’s customers or the ability to achieve that knowledge in the first thirty days of employment at Delasco. CRM Experience and utilization is required for tracking customer information, sales activities, and interactions. Excel knowledge should include use of formulas, pivot tables and candidate should have experience using data visualization tools to manage their accounts and sales pipeline.

 

Knowledge, Skills & Abilities

1. Extensive knowledge of sales principles, techniques, and processes. Ability to listen and act on customer needs using sales skills and strategies.

2. Extensive knowledge of marketing channels and platforms, with experience in digital, print, and visual.

3. Strong leadership and management skills to initiate change.

4. Ability to organize and prioritize projects, duties and responsibilities of self and others.

5. Ability to express oneself in a clear, concise and professional manner in conversations and interactions with others and in written communications.

6. Ability to develop and communicate goals in support of the organization’s vision and mission.

7. Ability to develop and support the introduction of new and improved methods and procedures.

8. Ability to demonstrate the skill in getting others to work together as a team.

9. Ability to develop, maintains and strengthen partnerships both inside and outside the organization.

10. Ability to analyze situations using a logical and systematic approach in order to make difficult decisions, solve problems and anticipate implications and consequences of situations. 

 

Education & Experience

Bachelor’s degree in business or marketing. Minimum 2-5 years’ experience in marketing or sales selling multiple products, not services. Three more years of experience may be substituted for degree.

 

A Little About Delasco…

Delasco started in 1980 by a dermatologist for dermatologists and has been creating solutions for over 30 years. With customers from over 81 countries around the world, Delasco is a trusted expert to healthcare providers. We manufacture and distribute specialty dermatology products, instruments and equipment. Our in-house chemicals are used for continuing education and preferred by industry-leading dermatologists and plastic surgeons.  
 
Delasco is growing company that offers a great team oriented and collaborative culture, in addition to our competitive pay.  Delasco is an Equal Opportunity Employer.
 
If this sounds like your ideal position, we’d love to hear from you!